Founder & CEO, eeva · Québec's Young Executive of the Year · Montréal
Complexity is a tax. I've built my career refusing to pay it — turning the boring, expensive problems that quietly run companies and homes into systems that just work. Currently founder & CEO of eeva.
I turn chaos into infrastructure. For over a decade I walked into organizations and built the machinery they were missing — HR, finance, operations, the boring systems nobody claps for and everything depends on.
Now I'm doing it as a founder. eeva is my current chapter: an intelligence layer for the home, taken from concept to a funded company that's raised ~$4M.
I think in systems and I have very little patience for complexity that exists to make someone look clever. If something's hard to understand, I read that as a design failure, not a you-failure.
I'm competitive, I notice patterns early, and I've stopped pretending I should be embarrassed by either. What you get is candor, momentum, and a real allergy to meetings that should have been a decision.
The longer version →Every extra step, every confusing screen, every "just deal with it" is a cost someone quietly pays. My whole job is lowering that bill.
We've spent decades making the office smarter. The unglamorous work of running a life deserves the same seriousness, and the same technology.
Vision is cheap and everywhere. I care about the people who turn it into something that ships, works, and survives contact with reality.
Directness isn't rudeness. I'll tell you what I think, quickly, and I'll do it because I want us both to win. Those two things were never in tension.
[ Testimonial from a named external voice: an investor, board member, or partner. One or two sharp sentences on how Adrienne leads or operates. ]
Mostly about what it takes to build and lead a company, and how the environment and values you set shape everything that follows. And, now and then, whatever else I feel strongly about. When I have something to say, not on a schedule.
The 2025–2026 budget repackages old tools. Startups don't need better packaging. They need bold moves.
Startups are built on passion but they thrive on hard decisions. Here's the side you don't always see.
Always up for a good conversation — investors, partners, press, or anyone thinking hard about startups, operating, and the future of home.
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